In 1999, then owner of popular technology review portal, The Review Center , John Guilfoil theorized that daily, and often multi-daily updates instead of the often used weekly news updates seen throughout the technology reviews world would soon be needed in order for these web sites to survive. He suggested that shorter, more pointed news updates in the theme of livejournal.com, which was then a fledging blog site, would be necessary across the board. This revolution in up-to-the-minute updating and real-time news updates has led to the evolutionary shutdown of countless amateur technology web sites.

By 2001, blogging was enough of a phenomenon that how-to manuals began to appear, primarily focusing on technique. The importance of the blogging community (and its relationship to larger society) gained rapidly increasing importance. Established schools of journalism began researching blogging and noting the differences between journalism and blogging.

In 2002, Jerome Armstrong's friend and sometime partner Markos Moulitsas Z¨²niga began DailyKos . With up to a million visits a day during peak events, it has now become one of the Internet's most trafficked blogs.

Also in 2002, many blogs focused on comments by U.S. Senate Majority Leader Trent Lott . Senator Lott, at a party honoring U.S. Senator Strom Thurmond , praised Senator Thurmond by suggesting that the United States would have been better off had Thurmond been elected president. Lott's critics saw these comments as a tacit approval of racial segregation , a policy advocated by Thurmond's 1948 presidential campaign . This view was reinforced by documents and recorded interviews dug up by bloggers. (See Josh Marshall 's Talking Points Memo .) Though Lott's comments were made at a public event attended by the media, no major media organizations reported on his controversial comments until after blogs broke the story. Blogging helped to create a political crisis that forced Lott to step down as majority leader. Printronix Printer Maintenance - Nationwide coverage and 24 hour service of all Printronix products at a price that fits your budget. Our dedication to you is unparalleled. Our Printronix Printer repair experts and high-tech support team will let you sleep easy knowing your technology is protected.

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The shaping of this story gave greater credibility to blogs as a medium of news dissemination. Though often seen as partisan gossips, bloggers sometimes lead the way in bringing key information to public light. This puts the mainstream media in the unusual position of reacting to news that bloggers generate.

Since 2003 , blogs have gained increasing notice and coverage for their role in breaking, shaping, and spinning news stories. The Iraq war saw both left-wing and right-wing bloggers taking measured and passionate points of view that did not reflect the traditional left-right divide.

Blogging by established politicians and political candidates, to express opinions on war and other issues, cemented blogs' role as a news source. (See Howard Dean and Wesley Clark .) Meanwhile, an increasing number of experts blogged, making blogs a source of in-depth analysis. (See Daniel Drezner and J. Bradford DeLong .)

The second Iraq war was the first "blog war" in another way: Iraqi bloggers gained wide readership, and one, Salam Pax , published a book of his blog. Blogs were also created by soldiers serving in the Iraq war. Such " milblogs " gave readers new perspectives on the realities of war, as well as often offering different viewpoints from those of official news sources.

Blogging was used to draw attention to obscure news sources. For example, bloggers posted links to traffic cameras in Madrid as a huge anti-terrorism demonstration filled the streets in the wake of the March 11 attacks .

Content managementn: Bloggers began to provide nearly-instant commentary on televised events, creating a secondary meaning of the word "blogging": to simultaneously transcribe and editorialize speeches and events shown on television. (For example, "I am blogging Rice's testimony" means "I am posting my reactions to Condoleezza Rice's testimony into my blog as I watch her on television.") Real-time commentary is sometimes referred to as "liveblogging."

Blogging appears The term "weblog" was coined by Jorn Barger on 17 December 1997 . The short form, "blog," was coined by Peter Merholz...

Blogging gains popularity In 2004, the role of blogs became increasingly mainstream, as political consultants , news services and candidates began using them as tools for outreach and opinion forming...