Business Template 05

Web Promotion

Just in case you've forgotten, an outbound link is a url that you have on your site that points to another website. In today's Google PR obsessed Internet world, everyone is completely focusing on getting in bound links to your site. While you should always be on a mission to get more sites to link to yours, you must not forget their polar opposites. Remember, by having outbound links from your site, you are in essence "voting" for the site you link to. This is part of the entire ranking algorithm process for all the search engines. The idea is, that if two sites are similar in content and design, a site with more links pointing to it would be considered more important by the search engine.

Business - All business/finance/loan/mortgage related link can be found here
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Computers - All computer hardware/software/peripheral related link can be found here
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Internet - All webhosting/webdesign/internet marketing related link can be found here
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Software - All software related link can be found here
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Web Design - All web design/development related link can be found here
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Web Hosting - All web hosting related link can be found here
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Web Promotion - All search engine optimization/internet marketing related link can be found here
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Web Resources - All other web related link can be found here
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Recreation - All travel/hotel/cruise related link can be found here
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Casino - All online gambling/poker/blackjack/roulette related link can be found here
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Health - All online pharmacy/hospital/health related link can be found here
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Shopping - All online shopping/gift related link can be found here
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Miscellaneous - All other links can be found here
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Another benefit of outbound linking is Geo Targeting, or Local search. There is a lot of speculation that local search is the next big trend in Search Marketing. While only time will tell, it won't hurt to have your physical address listed on your website for those who will be embracing local search. As an experiment, I created a site with a very unique url (to avoid the possibility of people finding it by accident), and I made it only 1 page long. The only thing the page consisted of were 80+ outbound links to relevant sites in the SEO industry, tools, forums and some tutorials. When the PageRank was first updated for the site, it came out of the box with a PR of 3. It has since fallen to a PR of 2 (now that I’ve pointed a few sites to it!).


 

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